OPTIMUM ALIMNI, LLC DBA THE OPTIMUM HORSE

Privacy Policy

Introduction and Summary

We want to make it easy for you to understand what information we collect from you, what we do with it, and how you can request access to this information.

We believe this is a best practice to maintain transparency and trust with our website visitors and clients, and it just so happens that this complies with the laws of many countries around the world, too. If you have questions about this policy, you can contact us at theoptimumhorse@gmail.com

We collect as little information from you as possible for a specific and identifiable purpose, and then we commit to using this information only in the way we have specified. When you visit this site, you are agreeing to this Privacy Policy, the collection of information identified in this policy, and you always have the ability to opt out.

What do we use your information for?
Any of the information we collect from you may be used in one of the following ways:
; To personalize your experience
(your information helps us to better respond to your individual needs)
; To improve our website
(we continually strive to improve our website offerings based on the information and feedback we receive from you)
; To improve customer service
(your information helps us to more effectively respond to your customer service requests and support needs)
; To process transactions
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested by the customer.
; To send periodic messages via email and postal mail
The email address you provide for order processing, may be used to send you information and updates pertaining to your order or request, in addition to receiving occasional company news, updates, promotions, related product or service information, etc. We may also send promotional messages to an email or postal mail address that our cookies associate with you when you browse our sites.
Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.
; To administer a contest, promotion, survey or other site feature
Notwithstanding any other provision, we may engage a data provider who may collect web log data from you (including IP address and information about your browser or operating system) via a tracking pixel, or place or recognize a unique cookie on your browser to enable you to receive customized ads or content through web, mobile or other media channels. These cookies contain no personally identifiable information. The cookies may reflect de-identified demographic or other data linked to data you voluntarily have submitted to us, e.g., your email address, that we may share with a data provider solely in hashed, non-human readable form. To opt-out of these data provider cookies, please visit http://www.aboutads.info/choices or http://www.networkadvertising/choices

What Personal Information We Collect and When

We collect information so that we can make our products and services better tailored to the people who visit our site and do business with us. We collect this information to (i) deliver products and services you have purchased from us, (ii) to notify you about our product or service offerings that you may be interested in, so long as you have given us consent to do so, and (iii) to keep track of visitor information to our site and/or or create retargeted and “lookalike” audiences for advertising purposes.

We collect information from you directly and indirectly through third-party services, as follows:

When you contact us...

  • With questions or comments in the contact form.
  • When you comment on a post directly on the website.
  • To request more information, schedule a telephone call, or sign up to the newsletter.
  • To place an order for products or services.
  • To receive your product or services.

When we contact you...

  • To provide the goods and services you requested.
  • To request occasional feedback.
  • To provide news, updates, and offers through the newsletter, usually by email, with a double opt in consent.

When we contact others...

  • We may see certain personal information from third party apps and services that allow us to complete your order.
  • We may see certain personal information from third party installations that allow us to remarket our services and products to you on other websites.
  • We may see certain personal information from third party apps and services that allow us to monitor website traffic, email conversion, and other analytics data.
  • We may see your personal information when we work with third party processors, like our email provider and web host. For EU residents, please note that this means we may transmit your data across international borders.

Your Privacy Controls

We use third-party services on our websites to assist in communicating or interacting with the public, including social media services, widgets, apps, pixels, and plugins, as further identified below. These services may distinguish or trace your identity, through, for example, persistent, multi-session cookies.

You can configure your system to delete cookies or disable them. In general, we do not collect or disseminate information collected by these services. When interacting with these third parties, their privacy policies apply. As of the time of this writing, we use:

  • Google Analytics: Specifically, Google Analytics collects data about visitors to the Site via Google advertising cookies and anonymous identifiers, in addition to other data which may be collected through a standard Google Analytics implementation. We do not merge personally-identifiable information with non-personally identifiable information collected through any Google advertising product or feature. Should you wish to opt out of any Google Analytics Advertising features, you are encouraged to change your Ad Settings and Ad Setting for mobile apps, through the NAI’s consumer opt-out, or by using any of the other opt-out options currently available: currently available opt-outs.
  • Facebook pixels. More information is available https://www.facebook.com/policy.php
  • Active Campaign. More information is available https://www.activecampaign.com/legal/privacy-policy
  • Stripe. More info available
  • Leadpages. More info available
  • Circle. More info available
  • Searchie. More info available

Cookies are small text files placed on your computer to collect information about the pages you view and your activities on the site. They enable the site to recognize you by, for example, remembering your user name, offering a shopping cart, or keeping track of your preferences if you visit the site again. The cookie transmits this information back to the website's computer (or server) which generally is the only computer that can read it. You can set your Web browser to warn you about attempts to place cookies on your computer, or to limit the type of cookies you allow. See also more information on how to change cookies settings in popular desktop browsers.

  • This site uses single and multi-session cookies to enhance the visitor experience. Use the link above to opt out.
  • This site does not sell or share its email list for use by third parties.

If you choose to opt out of some or all of our data collection, you may not be able to access all features of this website or our services.

Do we disclose any information to outside parties?

We do not sell, rent, loan, or give your email address or other personal information to anybody without your express permission. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may provide third-party vendors with encrypted (i.e. hashed) data that is not identifiable via personal information such as email, phone, address, etc. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
From time to time, our sponsors wish to contact our subscribers and customers who have indicated an interest in their products, services or events. Before we disclose your personally identifiable data to a third party for their own business purposes (such as a survey or a sweepstake), we will first obtain your consent, for example via email, click-through, an online opportunity to opt-out or otherwise. If you register for or access products, services or events offered by these vendors, you choose to share your name and contact details directly with those vendors so that they may contact you. For example, if you register for a vendor-branded (or co-branded with us) resource, we will collect your registration information on behalf of that vendor for its own use. When you register for an in-person or online event, we will provide your registration information to the sponsor(s) of such event. If you want to know how a vendor or advertiser will use data about you, we urge you to check that vendor’s or advertiser’s privacy policy.

Keeping Your Information Secure

We store personal information with third parties that use industry standard practices for data security.

Your Rights to Your Information

You own your personal information and have rights to it. For example, you have the rights to:

  • Withdraw your consent for us to market our products and services to you and otherwise use the personal information you have provided to us. Withdrawing consent is easy. Simply click “unsubscribe” in the footer of our emails, or theoptimumhorse@gmail.com
  • Request a copy of the information we have about you;
  • Be forgotten (that is, have your data deleted and/or ask us to stop using your information for any purpose);
  • Correct inaccurate information we have about you (and that means we will notify other service providers we use, and who hold your personal information for us, of those changes as well);
  • Object to direct marketing and profiling (for example, we will remove you from our email list and from any list we have uploaded for the purposes of creating custom or retargeted audiences). We also encourage you to disable data collection services on your browser;
  • Make complaints about the use of your data to regulatory authorities.

We will comply with these requests within 30 days.

Compliance

Third party links
Occasionally, at our discretion, we may include or offer third party products or services on our websites. We may collect a share of sales or other compensation from third-party links (via e-commerce affiliate linking) on our websites or digital entities. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

California Online Privacy Protection Act Compliance
Because we value your privacy we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without your consent.
As part of the California Online Privacy Protection Act, all users of our site may make any changes to their information at any time by logging into their control panel and going to the ‘Edit Profile’ page.

Childrens Online Privacy Protection Act Compliance
We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services ar e all directed to people who are at least 13 years old or older.

CAN-SPAM Compliance
We have taken the necessary steps to ensure that we are compliant with the CAN-SPAM Act of 2003 by never sending out misleading information.

We make commercially reasonable efforts to work with data controllers (like our email provider) who guarantee compliance with privacy laws like the European Union’s General Data Protection Regulation.

We store your personal information only for as long as it is needed to use it for the reasons you have consented to.

Occasionally we will revise this policy and will use your contact information to notify you of these changes if they reduce your privacy rights in any way.

Our data protection officer is Savannah Aliy Jackson theoptimumhorse@gmail.com

Updated 12/12/2021